About Us

Rodeo Logistics is a software development company for the western lifestyle. The software merges former athletes, rodeo secretaries, and arena managers with cutting edge development technologist that team together to solidify what it takes to operate a rodeo professionally.

This is why it has the best features on the market. We focus on bringing the western lifestyle into the 21st century with technology by being able to tailor-fit to your Rodeo! Offering simplified stock management, powerful performance selection, and allow the management of multiple rodeos at one time. We are able to custom build all aspects of your event and launch a simplified product that creates flawless results.

Meet the Team

Jeff Hermon – Chief Operating Officer

As Chief Operating Officer, Jeff Hermon leads Rodeo Logistics staff including designers, developers, engineers, quality assurance, and product owners.

Jeff is a highly respected software engineer with an impressive history of 20+ years in team leadership, product management, project management, software engineering, and technical solution development. Throughout Jeff’s career, he has been dedicated to helping companies achieve their business development goals by delivering technical solutions that align with strategic goals and objectives.

Jeff Graduated at Emporia State University with a B.S. in Management Information Systems.

Mason Burk – Product Owner

As a product owner, Mason oversees developers and operational managers. In addition to leading team members, he also is responsible for the training and developing of new hires.

Mason Burk has been with Rodeo Logistics from the beginning and has helped develop Rodeo Logistics to where it is today. Mason oversees the Entrytool platform while also maintaining relationships with their partners. Mason works directly with our high – valued clients and develops each event tailor-to-fit for their needs.

Mason Graduated Texas, A&M University with a B.S. in Industrial Systems Engineering

Graves Wallace – Account Executive

Graves Wallace was raised in farming and ranching communities throughout his entire life. In addition to growing up in the rodeo community – he is also a competitor. Some Accomplishments throughout his career include being a THSRA Region 6 Champion in High School, competing all 4 years at the THSRA Finals, Attending SWTJC on a Full Ride Rodeo Scholarship, as well as many Championships in both USTRC and WSTR

Graves strives to enhance western sports in any way he can by proving strong experience in production, communications, sales, and finance. He has added genuine insight into Rodeo Logistics by having an extensive background in the rodeo community and professional insight.

Graves graduated Southwest Texas Junior College with Associates Degree in General Studies and carries a Wildlife Management Certification